For project information, does the name of the company, address, and phone number in the listings count as an ad in the Yellow Pages Directory book?

There is a difference between phone book listings in the
directory and an ad.  Most phone book companies will require a fee for listing in the
phone book, but the cost of an ad is much higher.

I am not
sure if you are referring to a listing or a simple ad.  If the company name, address,
and phone number appear to be the same as the surrounding residential listings, then it
is not an ad but a directory listing.  A company will usually have to pay a monthly fee
for an ad.  If the information is emphasized in any way, like bold face or outlining,
that is an ad.

The cost of an ad depends on the size, where
the ad is placed, what is in the ad (pictures, graphics and so on) and how much color
there is in the ad.  Even a small, relatively simple ad can cost hundreds of
dollars.

With smartphones, many people look on their online
yellow pages to find a business.  Oftentimes, online directories are the same companies
that sell the phone books.