An intercultural strategic alliance is a partnership
between two organizations from different parts of the world. An example of this would be
an alliance between a Japanese corporation and a Corporation in the United States. In an
intercultural strategic alliance organizations contribute resources and expertise for
the purpose of a specific mutually beneficial goal.
Some of
the advantages of intercultural strategic alliances
are:
- They allow for the pursuit of business
opportunities in markets that may be otherwise inaccessible.
- They lower the barriers to market
entry.
Some of the disadvantages of
intercultural strategic alliances are:
- They may
be difficult to implement due to cultural and language
barriers. - They may lead to over-dependence on a foreign
partner in order to successfully
operate.
No comments:
Post a Comment